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      <image:title>Blog - From Legacy to Elegance: Spiral Stairs of America Goes Through a Massive Brand Transformation with Alecci Media</image:title>
      <image:caption>We introduced a sophisticated color palette of deep blues, metallic silvers, and whites, giving the brand a luxurious feel. Clean lines and minimalistic design elements were used to convey the company's commitment to precision and quality.</image:caption>
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      <image:title>Blog - From Legacy to Elegance: Spiral Stairs of America Goes Through a Massive Brand Transformation with Alecci Media - Make it stand out</image:title>
      <image:caption>Spiral Stairs of America Business Card Design by Alecci Media</image:caption>
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    <lastmod>2023-08-22</lastmod>
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      <image:caption>How Poor Employee Experiences are Driving the Great Resignation This ebook collaboration was with our client Time is Litd. In this report, we break down the employee experience into key components — onboarding, meeting culture, and email. Leveraging our own exclusive data, and building on the work of organizations including McKinsey, Gallup and more, we explain how much time is taken up by meetings and emails, how it’s a strain on employees, and what you can do to start changing things. things. We hope this report helps organizations of all sizes think holistically about the employee experience and the topics that truly matter when discussing "work culture".</image:caption>
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      <image:caption>Collaborated with Scottsdale's well-known luxury interior designer, Anita Lang, for her Power Players feature in Modern Luxury magazine.</image:caption>
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      <image:caption>This ebook collaboration was with our client Time is Litd. HR leaders overwhelmingly recognize that employee experience and wellbeing drive productivity, effective collaboration, and more. Yet, most fall back on antiquated HR objectives like improving employee satisfaction and company culture. In fact, we identified a few major red flags in HR leaders’ responses when asked how they plan to improve employee experience in the coming year. There is no doubt that adapting to a quickly-evolving workforce that has very different expectations for work is challenging, but it's absolutely crucial — and possible — to get it right. This report is a must-read for businesses that are struggling with collaboration tool sprawl, inefficient and ineffective meetings, and high turnover.</image:caption>
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      <image:caption>Collaborated with luxury interior designer Anita Lang of IMI Design studio and Scottsdale.com Podcast. They discuss her design approach, working with discriminating homeowners.</image:caption>
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      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>How to Drive a Better Employee Experience: This ebook collaboration was with our client Time is Ltd. Is your business looking for how to measure, analyze, and develop best practices for improving the employee experience? You’re not alone. In fact the latest findings from surveying HR leaders across U.S. companies with 500+ employees found employee experience to be important - and yet respondents felt it is one of the most difficult aspects to measure. As companies undergo digital transformation and adopt varied working models from onsite, hybrid, to remote environments, it’s no wonder getting employee experience right is becoming top of mind for leadership teams. In this report, we share the research behind how poor employee experience leads to high turnover, and what you can do to correct it by looking at the factors that harm it such as onboarding, meeting culture, and communication overload with digital collaboration tools. This employee experience ebook offers: market research from HR professionals across U.S. SMEs with 500+ employees actionable recommendations to measure the employee experience a sample action plan to evaluate and implement best practices a simple ROI model to reduce turnover and save money Executive Summary: It goes without saying that adapting to a quickly-evolving workforce that has very different expectations for work across onsite, hybrid, and remote work environments is challenging. However, getting it right is absolutely crucial, and the conclusions in this report is a must-read for businesses that are struggling with collaboration tool sprawl, inefficient and ineffective meetings, and high turnover.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/f94ab8ed-6fb3-4018-8fc7-70100c7ea522/Screen+Shot+2023-10-21+at+11.50.45+AM.png</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>How Does Interior Design Impact Our Lifestyle &amp; Why Should You Care? This article was written for IMI Design studio, a luxury interior design firm in Scottsdale, Arizona for designer Anita Lang.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/fdf82225-287d-4a6d-8d61-54d7f4d03779/Screen+Shot+2023-10-21+at+11.53.18+AM.png</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>How Luxury Interior Designers and Real Estate Agents are Transforming the Housing Market. This article was written for IMI Design studio, a luxury interior design firm in Scottsdale, Arizona for designer Anita Lang.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/9cd89490-eee4-4dad-8a30-ea62f6e656c2/Screen+Shot+2023-10-21+at+11.54.59+AM.png</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>Navigating the Phoenix Luxury Real Estate Boom: The Role of Interior Design. This article was written for IMI Design studio, a luxury interior design firm in Scottsdale, Arizona for designer Anita Lang.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/f8c5a210-5fa8-4472-8481-b2465461d98c/forbes.png</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>ESTABLISHED CLIENT ON THE FORBES TECH COUNCIL Worked with Ginger to develop thought leadership content to strengthen her authority in the market, and generate visibility and demand for her company Upflex - a hybrid workspace provider.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/1697916054358-SCSDD1S65DNITVJEEJF8/Screen%2BShot%2B2023-10-21%2Bat%2B11.46.59%2BAM.jpg</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>Covid-19 has accelerated digital transformation. The pandemic is having a significant impact on how we collaborate, where we work and the employer-employee relationship with respect to remote job performance. How has work changed during the global pandemic, and what will it look like in the future?</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/98ab371e-5073-4cea-927e-85b5a5fa11af/Screen+Shot+2023-10-21+at+12.27.27+PM.png</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>How The Pandemic Is Transforming Company Culture. Companies that have gone remote during the pandemic are experiencing newfound challenges with their distributed workforce. When it comes to human resources (HR), the goal has always been to attract, retain and grow their talent, as well as help foster company culture. Covid-19 has impacted company culture significantly and has forced leadership to reevaluate their business — and quickly. This reassessment has been the catalyst for innovation, pivoting to stay operable, rethinking how we build our workplace and maintaining business culture online.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/df247f88-2b0a-4791-bf1e-2e7e2dfcde74/Screen+Shot+2023-10-21+at+12.25.55+PM.png</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>The Death Of The Central HQ And The Birth Of The Flexible Economy Covid-19 accelerated the move toward flexible work and digital transformation seemingly overnight. Companies had to create a digital workspace for a remote workforce through the use of collaboration tools like Slack, Zoom, MS Teams and Webex.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/ad6159f1-05e6-4056-b54d-0060f35c2409/Screen+Shot+2023-10-21+at+12.30.44+PM.png</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>This article was written on behalf of Jan Rezab, a serial entrepreneur for 19 years, founder and CEO of Time is Ltd., the world’s leading employee experience &amp; engagement SaaS company. The article discusses why Rezab started the company.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/01ffa77d-66ca-4db3-a428-dfec06f9436f/Screen+Shot+2023-10-21+at+12.00.11+PM.png</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>This article was written on behalf of Jan Rezab, a serial entrepreneur for 19 years, founder and CEO of Time is Ltd., the world’s leading employee experience &amp; engagement SaaS company. The article featured data on why sales and revenue leaders should be concerned with the attention span of their sales teams when it comes to engaging with clients. New sales study finds alarming sales data and offers best practices for boosting sales performance.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/fe50f228-c1f7-4b4a-9fb7-512015f31075/Screen+Shot+2023-10-21+at+12.11.31+PM.png</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>Is your company culture rooted in its purpose and strategy? We discuss the age of employee empowerment in the context of the employee experience, The Great Resignation, and workplace culture. We collaborated on this article with Head of Partnerships, Anna Bohonek. She works on developing partnerships with technology companies such as Microsoft, Google and Salesforce.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/0bd80a81-53a4-43a1-94bf-271e3bc73e65/Screen+Shot+2023-10-21+at+12.06.13+PM.png</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>In this article, we discuss Time is Ltd.'s presence at the Webrazzi Summit 2022, and Salesforce LIVE events on what COVID Taught Us About Digital Collaboration, Working from Home, and the Future of Work.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/3962a2ad-2ec3-4943-a48b-35e271354105/Screen+Shot+2023-10-21+at+1.26.52+PM.png</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>Time is Ltd. is taking Slack Analytics to a new level with advanced workplace insights. For the first time, organizations will have the power to unlock actionable data, game-changing metrics, and derive unprecedented insights on employee collaboration at the team, departments, and company-wide level. Read the original press release here.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/8d516f4d-d908-4702-9c07-ab4efc63a487/Screen+Shot+2023-10-21+at+1.29.15+PM.png</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>Learn how to measure &amp; implement best practices for employee collaboration across your digital tool ecosystem to improve the employee experience, productivity, &amp; drive down costs.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/9c6cc3c8-a14b-49d1-8d8b-ac279fd9cbff/Screen+Shot+2023-10-21+at+12.03.04+PM.png</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>This article discusses how time management has been a topic that’s been steadily increasing on Google Trends in the past two years. Improving employee productivity during uncertain economic times is a hot topic, and how to improve you and your teams of up to 20 people’s meeting health to boost productivity.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/d267de5d-0977-4518-b760-b2d47cd68cf5/Screen+Shot+2023-10-21+at+12.09.25+PM.png</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>We discuss how Time is Ltd.’s Employee Engagement Analytics provides business leaders with a clear understanding of employee collaboration to enhance productivity, lower operating costs, and drive employee engagement forward.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/e5a2c519-68e3-4748-bc29-15750d33cf44/Screen+Shot+2023-10-21+at+1.41.57+PM.png</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>It is every company’s dream to build a product that transforms the lives of consumers in a positive way. This is especially true in the consumer electronics space, where businesses strive to develop a product that is functional, easy to use, and adds real value to customers. To actually sell the product, companies need the help of customers through online ratings and reviews, which can play a vital role in acquiring new customers. This article was written for CopilotCX, delivering on the promise of IoT by offering manufacturers the opportunity to automatically engage end users with meaningful, data-driven and behavior-based communications.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/93a1c4dc-18bd-4f89-943e-db552f426b20/Screen+Shot+2023-10-21+at+1.46.47+PM.png</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>This article was written for CopilotCX. Lifetime Value (LTV) matters to every business, but in one-time transactional businesses like the kitchen appliance industry, calculating that value can be very difficult. Historically, brands have been reliant on warranty cards, service calls, third-party surveys and, more recently, social media to get a view on the likelihood that a one-time customer might become a repeat customer.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/22f200e4-2d3c-4bfd-879a-3328e17dea92/Screen+Shot+2023-10-21+at+1.48.45+PM.png</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>The Consumer Goods industry is constantly changing. However, many brands are failing to make the most of their business model and diminishing margins are ensuing. The reason? They are struggling to understand the immense importance of tracking the Lifetime Value (LTV) of a customer, also referred to as Customer Lifetime Value (CLV).</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ea759fa9e5575487ad28cd0/7b0b88eb-976d-450c-a4d7-818ff3dfaf54/Screen+Shot+2023-10-21+at+1.49.42+PM.png</image:loc>
      <image:title>Portfolio - Copywriting Services</image:title>
      <image:caption>Customer success is an integral part of any business seeking to build a good reputation and propel its growth. One of the most effective ways to measure customer loyalty is through a Net Promoter Score® (NPS®). However, NPS only gives a limited view. The consumer electronics industry can go beyond NPS and gain valuable insights from customer product usage through Segmented NPS. In this article, we will discuss how consumer electronics brands can leverage both metrics to instantly improve customer experience and develop successful product strategies down the line.</image:caption>
    </image:image>
  </url>
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    <loc>https://www.aleccimedia.com/alecci-media-portfolio/video-production</loc>
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    <lastmod>2023-08-22</lastmod>
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  <url>
    <loc>https://www.aleccimedia.com/alecci-media-portfolio/website-design</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-08-22</lastmod>
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  <url>
    <loc>https://www.aleccimedia.com/alecci-media-portfolio/business-card-design</loc>
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    <priority>0.5</priority>
    <lastmod>2023-09-08</lastmod>
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      <image:title>Portfolio - Business Card Design</image:title>
      <image:caption>Spiral Stairs of America Business Card</image:caption>
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    <lastmod>2023-08-22</lastmod>
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